Local TV wins big in 2010 election

You’ve seen them. Those political ads on TV. You’ve seen them over…. and over… and over… and over. Perhaps you’ll join me in celebrating that the election is finally here and the torture is over? That’s right; it’s Election Day, so stop reading blogs and go vote if you haven’t done so!

While dedicated citizens head to the polls to decide the fate of political hopefuls, there is already a big winner in the 2010 midterm elections: local television stations… and at a time when most could really use it. Since 2008 revenue for local TV advertising has dramatically slowed, particularly in the lucrative automotive category.

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