White House Press Secretary Robert Gibbs Receives Public Relations Honors From PRSA

On June 5, the Public Relations Society of America (PRSA) presented its highly coveted Public Relations Professional of the Year award to White House Press Secretary Robert L. Gibbs for his groundbreaking use of new communications techniques and technologies, as well as successful delivery of campaign messages to a broad electorate. The award was presented last night at the annual PRSA Silver Anvil Ceremony at the Equitable Tower in New York City.

“Robert Gibbs and his team revolutionized the way presidential candidates speak to voters by engaging best practices in current communications techniques and technologies,” said PRSA Chair and CEO Michael Cherenson, APR. “He transformed static, one-way messaging into a dynamic dialogue to engage an expansive electorate like never before.” [Read more…]