KTLA: Local Students Spread Joy and Stuffed Animals at Boyle Heights Hospital

It was a pleasure to work with KTLA on this story for American Career College.

6PM news segment:


10PM news segment:


KTLA feature: Long Beach Teen Gets Second Chance

It was a pleasure to work with KTLA on this story about David Rodriguez, a 19-year-old who will be graduating from the Medical Assistant program at American Career College in Long Beach.

NBC 4 Los Angeles: Skateboarding pup finds new home

Skateboarding pup

Click here to see the story on NBC 4 website

My column in Laguna Beach Indy: A Rescue Who Turns Heads

You can read the original article online at: http://www.lagunabeachindy.com/2013/09/08/rescue-turns-heads/

By Joe Cockrell, Special to the Independent

I love dogs. I’ve had a canine companion for most of my adult life, including an Australian Shepard named Libby that I rescued five years ago. In 2012, I was recruited to move to Southern California from my native Iowa for a position in higher education. With such a big move, I thought it might be best for Libby to wait until I got settled into my new life in Orange County. After I was established with my new job and moved into a pet-approved apartment in Laguna Beach, I was ready to bring Libby out to join me in our new home. But, in an unexpected turn of events, my mother was diagnosed with breast cancer and Libby would become a vital distraction for her during the first few weeks of chemotherapy. My father had little doubt that the affectionate dog was making a huge difference in their lives, and suggested that they adopt Libby and keep her there permanently. “Libby is her rock. It’s amazing how that dog helps her through it,” he told me. Libby had a new purpose in life.

Photo by Nik Sarac Local resident Joe Cockrell discovered his rescue dog, Chiquita, prefers a scooter to taking long walks because of a birth defect.

Local resident Joe Cockrell discovered his rescue dog, Chiquita, prefers a scooter to taking long walks because of a birth defect. Photo by Nik Sarac.

Not long after, I saw the cutest video on a local newscast: a small dog who could ride a doggie scooter, made from an old skateboard. The adorable video clip made me instantly smile, but the pup was not on the news because of her unique talent. Somebody had abandoned the six-year-old Chihuahua mix in Los Angeles and she needed a new home. Scooter included.

[Read more…]

CBS Los Angeles – feature about inspiring student

To view original story visit: http://losangeles.cbslocal.com/2013/06/24/navy-veteran-and-cancer-patient-inspires-university-community/

Front-page feature in OC Register

Feature story about a Brandman student inspiring others, garnering scholarship. See:  A degree in tenacity despite cancer prognosis

Feature at Brandman University commencement in Sacramento

Good Day Sacramento: Going back to college

Good Day Sacramento: Resume Writing Advice

Using Social Media in Your Job Search

I had the pleasure of working with KMIR (NBC 6) reporter Jessica Fores on this story about using social media for job seekers.

Live In-Studio 3 News Palm Springs

What Not to Tweet if You’re Looking for a Job


Using Social Media in Your Job Search


74-year-old graduates from Brandman University


Joe Discusses Social Media on 3TV

Nagle Law Group National News Story

This story first aired on ABC 15 in Phoenix, then aired on 59 TV stations all over the U.S.

PR Playbook: Unprecedented Media Coverage for Border Security Expo


Responsible for media relations for the 6th Annual Border Security Expo, a two-day event held at the Phoenix Convention Center. Event organizers wanted to generate local buzz for the event to both increase awareness and promote exhibitors.

Leveraging news topic of border issues in Arizona, combined with stunning visuals event provides, execute proactive media outreach to secure morning show lives on-location as well as recorded stories for evening news. Generate coverage in Phoenix and also pitch national reporters who cover immigration or border security.

In advance, sent out event media advisories followed by personal pitches to both local and national media outlets. Leveraged local media relationships to line up TV coverage through outreach to individual reporters and producers. During the event, posted photos and updates via Twitter, which generated second wave of media coverage the second day of the event where reporters could interview law enforcement attendees from around the world.

Coverage from every major news organization in Phoenix, including live television broadcasts on three stations; total of 8 TV stations (Phoenix and Tucscon), 3 newspapers and 4 radio stations. An Associated Press article and photo ran in newspapers across the country. Other national coverage included CNN, New York Times, NPR, FOX News and NBC Nightly News. Here are some examples:

Nagle Law Group on 12 News (NBC) Phoenix

Nagle Law Group on ABC Phoenix

Darrin Grandmason, In Our Genes, on ABC in Phoenix

Nagle Law Group on 12 News

Nagle Law Group on Ch 3 News

Nagle Law Group on 3TV Phoenix

Roaming Boomers Featured in AZ Republic

Roaming Boomers

Click here for a link to the online article

Green Living AZ editor on ABC 15 Phoenix

The Roaming Boomers on NBC Las Vegas

Green Living AZ Editor on CBS 5

Botanicare feature in Phoenix Business Journal

Click here to read the article online

Chandler company wants its business to grow from grassroots

An East Valley company is launching a line of self-watering plant pots aimed at encouraging consumers to adopt green practices.

The Grobal pots are modern-looking globes in a range of colors, with a starting price of about $15. Each pot features a side spout into which owners can occasionally pour water, along with a small packet of proprietary liquid fertilizer, to help the plant thrive with little hassle.

“Especially in this economy, people are looking for smarter and efficient ways to do things. This is environmentally conscious, and you will not kill your plants,” said Kayla Sharp, executive vice president of Botanicare.

Grobal is the first mass-market consumer product from Botanicare, a Chandler company that focuses on green growing practices, including organics and hydroponics.

“Our vision is self-sustaining agriculture. It’s not sexy,” Sharp said. “So this is a way to get the attention of the rest of the world without boring them.” [Read more…]

Green Street Development news reel

USA Today: Old Phoenix ranch house gets rehabbed, at a profit

Old Phoenix ranch house gets rehabbed, at a profit

by Wendy Koch, USA Today

Philip Beere’s 150 West Elm rehab in Phoenix boosted the home’s energy efficiency and its style, as seen here in its airy lving room.

 In Phoenix, a city where the real estate slump has hit hard, developer Philip Beere has found an eco-friendly way to make money by rehabbing old homes, most in foreclosure.

This is the exterior of the 70-year-old ran house, after its rehab. To reduce water use, native landscaping is used.

He dramatically upgraded the looks and energy efficiency of a 1,600 square foot, 70-year-0ld ranch house in the Pierson Place Historic District near the city’s new light-rail line. He then resold it.

[Read more…]