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USA Today: Old Phoenix ranch house gets rehabbed, at a profit30 May

Old Phoenix ranch house gets rehabbed, at a profit

by Wendy Koch, USA Today

Philip Beere’s 150 West Elm rehab in Phoenix boosted the home’s energy efficiency and its style, as seen here in its airy lving room.

 In Phoenix, a city where the real estate slump has hit hard, developer Philip Beere has found an eco-friendly way to make money by rehabbing old homes, most in foreclosure.

This is the exterior of the 70-year-old ran house, after its rehab. To reduce water use, native landscaping is used.

He dramatically upgraded the looks and energy efficiency of a 1,600 square foot, 70-year-0ld ranch house in the Pierson Place Historic District near the city’s new light-rail line. He then resold it.

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Scottsdale company, Airware International Group, targets UK snorers07 May

May 10, 2010

Phoenix Business Journal – by Lynn Ducey

A Scottsdale company has brought the bedroom into the boardroom with the discovery that snoring can be a profitable venture.

Airware International Group inked a deal with Boots, a well-known British retailer, to put its Brez snoring aids on store shelves starting this month. Boots pharmacies are the equivalent of Rite-Aid in the U.S., according to Airware President and CEO Mindi Osborn.

That’s only part of Airware’s growth strategy. As the company makes inroads into the consumer marketplace, it also is in discussions to merge with a public company, Osborn said. She would not disclose details.

(more…)

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CBS Evening News: Going Green15 Mar


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Phoenix: Man finds way to make money on homes by turning them ‘green’24 Feb

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FOX Los Angeles09 Dec


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PR pro, cancer survivor raises cash, awareness10 Apr

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Phoenix Business Journal, April 10, 2009

Joe Cockrell has a big heart for the Phoenix community, but it was his thyroid that made him passionate about community service.

At the age of 29, Cockrell was diagnosed with a rare form of thyroid cancer. The Mayo Clinic nursed him to recovery, but he was never quite the same.

“I met some amazing people who were also cancer patients,” he says. Through his public relations skills, he was able to help raise money for a 6-year-old with medical bills that were overwhelming his family.

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CNN: Jobing.com05 Apr

Joe Cockrell appears on CNN to talk about Jobing.com

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Good Morning America: Jobing.com05 Apr

Joe Cockrell appearing on Good Morning America to talk about Jobing.com

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Wall Street Journal: Job Seekers Bend Ears of Advisors, Recruiters17 Mar

wallstreetjournalnov1708

Job Seekers Bend Ears of Advisors, Recruiters
NOVEMBER 17, 2008

By SARAH E. NEEDLEMAN

Seconds after exiting Interstate 10 in Phoenix one afternoon last month, Joe Cockrell saw a state trooper signaling him to pull over. But instead of demanding his driver’s license and registration, the patrolman asked, “What’s Jobing.com?”

Mr. Cockrell breathed a sigh of relief. His Ford Escape was wrapped in an ad for the specialized employment-listing site and it had been attracting a lot of attention.

The trooper “said his wife had just got laid off and they have a baby on the way,” recalls Mr. Cockrell, who until two weeks ago was director of public relations for Jobing.com. He gave the trooper his business card and a company pamphlet listing job-search tips. He says the trooper thanked him — and added: “Be sure to turn on your blinker when exiting the freeway.”
read the rest of the article at Wall Street Journal >>

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Live In-Studio Interview, FOX Las Vegas10 Feb

JoePRguy live in studio Las Vegas

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