My Name is Joe Cockrell. I’m a journalist-turned-PR pro with more than a decade of experience, which includes work with major universities, corporations, non-profits and start-ups. I’m the Founder of  ”I Should Be In The News,” or ISBITN.

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Public relations is not merely what I do; PR is my passion. I am a consummate PR professional who loves to help organizations tell their story to the world.

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PR professionals can all talk, but you don’t want talk– you want results.  I’ve worked hard to build a national network of press contacts: see how this network reaped huge benefits for my organizations.

Check out some former successes

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